February 13, 2020 How to select a direct mail offer that will inspire action

The options are nearly limitless when it comes to your direct mail offer. Think about your desired response or result to help guide your to the right offer.

January 21, 2020 Communicating with Donors is Key!

When you stop communicating…people stop responding

And that includes donors. If you want to keep your donors, you need to make sure you’re engaging them regularly.

January 14, 2020 How to measure the success of your direct mail campaign

The first step to measuring the success of your direct mail campaign is to do it! You have to start with a plan and an overall objective. If you know what you’re shooting for it’s easy to see if you’ve achieved it.


January 03, 2020 Happy New Year 2020!

Remember when 2020 was just a that TV show your parents watched? And now it’s the YEAR we are living in?

Well, one thing that hasn’t changed is the need for social media marketing. And the start of a new year is a great time to start thinking about your annual marketing strategies. What do you want for your business or organization in 2020 and..

December 17, 2019 What is a collateral management system?

Take charge of your brand, supply chain management as well as your marketing collateral. Get the benefits of an online system for all your document and print needs.


November 30, 2019 Arizona Tax Credit - An Overview

The Arizona Tax Credit allows taxpayers (that’s you!) to make charitable contributions and receive dollar-for-dollar reductions in their Arizona state tax liabilities.

The good news is that you don’t need to know the ins and outs of the credit to take full advantage of it. But if you’re curious, keep reading as we break it down for you.


November 14, 2019 It's more than a print portal, it's a supply chain management system

Think streamlined efficiency, cost effectiveness, and centralized brand control.


November 07, 2019 Year End Giving Stats

Did you know that nearly ONE-THIRD of annual giving occurs in December? 

That’s HUGE! In fact, 12% of all giving happens in the last three days of the year. Talk about last minute! But no worries, it’s still November, which means you’ve got time to craft your year end appeal.

In fact, November is the most popular month for making year end..

October 30, 2019 Variable Data Printing

Dear Friend, 
Dear Current Resident,
To the Homeowner,
To Whom it May Concern,


…You’ve seen these greetings. They’re everywhere and they’re impersonal. They don’t speak directly to the recipient, but rather to whoever happened to check the mail that day. Wouldn’t it make more sense to personalize your printed efforts? What if you could..

October 16, 2019 Tailor Your Donor Relations

All donors are not created equal

And that means that not all of your communication to them will be equal. It’s important to understand the differences in your audience, segment accordingly and then make a plan to reach each segment in a way that is tailored just for them.

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