Thinking

March 30, 2020 How Does Informed Delivery (USPS) Work?

What is Informed Delivery?

Informed delivery is a new service from the USPS®. It's a consumer-facing feature that sends out an email every morning to recipients, showing them what to expect in their mailboxes. It also allows for marketers to incorporate interactive elements to their campaign.

March 17, 2020 K.I.S.S. Me!

What’s the key to a great postcard? K.I.S.S. — Keep It Simple, Silly.

Postcards are great marketing tools. There is no envelope to open, which means one less barrier between your message and your audience.Even if recipients throw the card away, they still handle it, exposing them to the message.

March 12, 2020 Pixa Actions Regarding COVID-19

At Pixa, we recognize that we are an important part of the supply chain for many of our clients. I wanted to take a moment to address our response to the COVID-19 virus (Coronavirus).

February 28, 2020 2020 USPS Postage Rates

Did you hear... 

February 13, 2020 How to select a direct mail offer that will inspire action

The options are nearly limitless when it comes to your direct mail offer. Think about your desired response or result to help guide your to the right offer.

January 21, 2020 Communicating with Donors is Key!

When you stop communicating…people stop responding

And that includes donors. If you want to keep your donors, you need to make sure you’re engaging them regularly.

January 14, 2020 How to measure the success of your direct mail campaign

The first step to measuring the success of your direct mail campaign is to do it! You have to start with a plan and an overall objective. If you know what you’re shooting for it’s easy to see if you’ve achieved it.

 

January 03, 2020 Happy New Year 2020!

Remember when 2020 was just a that TV show your parents watched? And now it’s the YEAR we are living in?

Well, one thing that hasn’t changed is the need for social media marketing. And the start of a new year is a great time to start thinking about your annual marketing strategies. What do you want for your business or organization in 2020 and..

December 17, 2019 What is a collateral management system?

Take charge of your brand, supply chain management as well as your marketing collateral. Get the benefits of an online system for all your document and print needs.

 

November 30, 2019 Arizona Tax Credit - An Overview

The Arizona Tax Credit allows taxpayers (that’s you!) to make charitable contributions and receive dollar-for-dollar reductions in their Arizona state tax liabilities.

The good news is that you don’t need to know the ins and outs of the credit to take full advantage of it. But if you’re curious, keep reading as we break it down for you.

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