February 22, 2018 [FREE] Tools You Can Use to Evaluate Your Website
Investing time and money into a new website might be a total waste of your time. How do you know how your website is performing? How do you know if it is a boon or burden for your business? So many small businesses we work with have no insight at all into what (if anything) their website does for them. They may know that it’s outdated and hard..
February 20, 2018 3 TIPS FOR A SUCCESSFUL WEBINAR
February 15, 2018 Get in Touch: The science of direct mail
The world is full of amazing technology that is moving us forward and advancing our civilization. So can someone explain to me why my mother hands me a print out of an email? I love her to death but why print it out rather than forward it to me? She has my email so let’s check that possible explanation off right now.
February 13, 2018 Time to Get Engaged….with Social Media
It’s that time of the year. Valentine’s Day is tomorrow.
In just 24 hours, countless men (and some ladies) will take bended knee and ask for a hand in marriage after hiding a ring in the crème brulee at whatever insanely crowded restaurant they could land reservations. So romantic. I particularly love the red roses and teddy bears you can buy..
February 08, 2018 5 Reasons to be Smarter About Direct Mail
The US Postal Service is the quintessence of complexity.
A little digging into the mailing standards will quickly leave you baffled and confused. Worse, this ignorance will almost certainly lead you to pay hundreds (or even thousands) of dollars more in your direct mail campaign.
Mailing discounts are frequently misunderstood, but with some..
February 06, 2018 In Memory of National Popcorn Day 2018
February 01, 2018 Have you measured your Direct Mail results lately?
We are a month into the new year, resolutions have come and gone for most of us. This was the year we were going to eat better, exercise more, get out of debt, implement some new initiatives at work and figure out how successful our direct mail campaigns have been. So maybe that last one wasn’t on your list, but should it be?
January 30, 2018 Make the Most of Your CURRENT Content
January 25, 2018 Loving Dashboards: Fall in love with metrics to be more successful
Most nonprofit staff that I’ve met over the years are committed professionals who often have more than they can possibly accomplish on their to-do list every day. Throw in some interruptions, phone calls, unscheduled meetings and it’s easy to get off track.
To help your team make better decisions and achieve greater success over..
January 23, 2018 Why You Need Web-to-Print
Have you ever heard of a one-stop shop? Where you can find everything you need in one convenient location? What if I told you there was such a place for your business collateral? And best of all, you don’t even have to leave your office to visit it.
Welcome to the world of Web-to-Print, a collateral management system that controls ordering,..