How are you powering up your marketing?
That's right, with personalized direct mail!
A new study shows that the personalization of direct mail (and beyond) is reaping huge rewards, all across the buyer journey.
80% are using digital printing for direct mail!
And up to 79% are using it for promotional products, packaging and signage.
- It helps keeps customers engaged
- It offers more effective marketing campaigns
- Provides for better brand awareness
Wondering how you could use a personalized direct mail piece? See below!
Data source: “Personalization and Digital Printing: Retail Marketers’ Secret Weapon” (NAPCO Research and Specialty Graphic Imaging Association 2018